{"id":9475,"date":"2025-09-03T22:18:26","date_gmt":"2025-09-03T19:18:26","guid":{"rendered":"https:\/\/termvisnyk.iul-nasu.org.ua\/?page_id=9475"},"modified":"2025-09-03T22:20:39","modified_gmt":"2025-09-03T19:20:39","slug":"blog-ta-jogo-ukrayinski-vidpovidnyky-movni-ta-sotsiokulturni-aspekty-poshuku-pytomogo-termina","status":"publish","type":"page","link":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/blog-ta-jogo-ukrayinski-vidpovidnyky-movni-ta-sotsiokulturni-aspekty-poshuku-pytomogo-termina.html","title":{"rendered":"\u201cBlog\u201d and Its Ukrainian Equivalents: Linguistic and Sociocultural Aspects of the Search for an Indigenous Term"},"content":{"rendered":"Yuliia Vaskiv<\/strong><\/em><\/p>\n

Information about the author<\/i><\/b>:<\/span> \u00a0<\/span><\/p>\n

Postgraduate student, Institute of the Ukrainian Language of the National Academy of Sciences of Ukraine<\/p>\n

https:\/\/orcid.org\/0009-0009-8624-3778<\/p>\n

e-mail<\/i><\/b>: vaskivu@gmail.com<\/span><\/p>\n

Title:<\/i><\/b> \u201cBlog\u201d and Its Ukrainian Equivalents: Linguistic and Sociocultural Aspects of the Search for an Indigenous Term<\/p>\n

https:\/\/doi.org\/10.37919\/2221-8807-2025-8-40<\/p>\n

Rubric:<\/i><\/b> Term in the Text<\/span><\/p>\n

Abstract<\/i><\/b>: The development of IT technologies and online communication has significantly contributed to the influx of foreign terms\u2013primarily Anglicisms\u2013into the Ukrainian language. While some borrowings are necessary to name new concepts, the phenomenon of barbarization, i.e., unjustified borrowing, has become increasingly common. This study aims to assess the appropriateness of the borrowed term blog and analyze the pros and cons of its native Ukrainian equivalents, taking into account sociocultural factors. Scholars such as I. Farion, I. Andrusyak, and O. Zhyhalina have ex-plored this issue. The term blog entered Ukrainian through persononymy, as an English neologism representing a new reality in the recipient language. Although a few languages\u2013such as Polish, Czech, French, Icelandic, Finnish, and Hungarian\u2013have proposed native equivalents, the borrowed form remains dominant in most cases. The exception is Arabic, where native usage prevails. In Ukrainian, terms like network diary or web journal exist but are less common. Other alternatives (e.g., dennyk, samopys, rozdumnyk) appear on platforms like \u201cSlovotvir\u201d and \u201cStackExchange.\u201d Although the borrowed term is currently widespread and productive, the search for an appropriate native equivalent remains ongoing.<\/span><\/p>\n

Keywords:<\/strong><\/em> blog, online diary, term, personal naming, barbarization, anglicism.
\n<\/span><\/p>\n

References:<\/i><\/b><\/p>\n

Andrusiak, I.V. (2016). Blog terms as a component of the English-language blogosphere. Modern Studies in Foreign Philology, (14), 15\u201323. http:\/\/nbuv.gov.ua\/UJRN\/Sdzif_2016_14_4 (in Ukr.).
\nBarkar, D.M. Blogs in online media. Where is the line between a free genre and a low-quality media product? https:\/\/imi.org.ua\/monitorings\/blogy-v-onlajn-media-de-mezha-mizh-vilnym-zhanrom-ta-neyakisnym-mediaproduktom-i56570 (2023, November 2) (in Ukr.).
\nHorodenko, L.M. (2014). The concept of the blog as a new media technology. Current Issues of Mass Communication, (15), 50\u201361. http:\/\/nbuv.gov.ua\/UJRN\/apmk_2014_15_6 (in Ukr.).
\nZhyhalina, O.O. (2009). The blog as a hyper-genre of Internet communication. Psycholin-guistics, (4), 210\u2013216. http:\/\/nbuv.gov.ua\/UJRN\/psling_2009_4_28 (in Ukr.).
\nPonomarenko, V.P. (2021). Recent borrowings in the Ukrainian language: Sociocultural aspects. In Human and cultural studies priorities of modern linguistics: Directions, trends, and interdisciplinary methodology (pp. 354\u2013361). https:\/\/www.inmo.org.ua\/assets\/files\/2021\/ponomarenko_.pdf (in Ukr.).
\nFarion, I., Pomyluiko-Nedashkivska, H., & Bordovska, A. (2023). Anglicisms and anti-anglicisms: 100 stories in a sociocultural context. Lviv: Svitlo Publishing (in Ukr.).
\nFarion, I.D. (2023). Anglobarbarization and native neologisms. Linguostylistic Studies, (18), 81\u201392. https:\/\/lingvostud.vnu.edu.ua\/index.php\/lingvostud\/article\/view\/428 (in Ukr.).
\nFetsko, I.M. (2017). On the issue of borrowings in the Ukrainian museum terminology system. Terminological Bulletin, 4, 185\u2013191. http:\/\/nbuv.gov.ua\/UJRN\/terv_2017_4_27 (in Ukr.).","protected":false},"excerpt":{"rendered":"

Yuliia Vaskiv Information about the author: \u00a0 Postgraduate student, Institute of the Ukrainian Language of the National Academy of Sciences of Ukraine https:\/\/orcid.org\/0009-0009-8624-3778 e-mail: vaskivu@gmail.com Title: \u201cBlog\u201d and Its Ukrainian Equivalents: Linguistic and Sociocultural Aspects of the Search for an Indigenous Term https:\/\/doi.org\/10.37919\/2221-8807-2025-8-40 Rubric: Term in the Text Abstract: The development of IT technologies and […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages\/9475"}],"collection":[{"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/comments?post=9475"}],"version-history":[{"count":2,"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages\/9475\/revisions"}],"predecessor-version":[{"id":9624,"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages\/9475\/revisions\/9624"}],"wp:attachment":[{"href":"https:\/\/termvisnyk.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/media?parent=9475"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}